There is a distance between what you are told and what is actually true. We are closing it — one product at a time.
Think about a car that passed its safety inspection six months ago. The sticker on the windshield is still there. It still looks official. But the inspection certified the condition of the car at one specific moment in time — it says nothing about what happened in the months between that
Most of what you call fresh produce was never allowed to finish. It was picked early — firm enough to survive trucks, cold storage, distribution centers, and retail display — and then encouraged to look ripe once it arrived. The gap between what the fruit became on the plant and what it
Think about the telephone game. A message starts clear at one end. By the time it reaches the other end it has shifted in ways nobody planned and nobody can trace back to a single point. Not because anyone lied. Just because each person who passed it along added something
Here is something almost nobody knows. No broiler chicken (chickens raised specifically for meat, as opposed to egg laying hens) in the United States are raised in a cage — regardless of what the label says. Every chicken raised for meat in the US lives in a large enclosed barn called
Imagine a restaurant with a sign in the window that says "Highest Quality Ingredients, Guaranteed." You ask to see their health inspection score. They show you an award instead. That is roughly what happened when we went looking for actual lab results on the websites of the biggest
